Description

Features

• Written by well-known authors. Steven A. Beebe and Susan J. Beebe have authored several top-selling communication texts, including their widely-used public speaking text (Public Speaking: An Audience-Centered Approach). Praised for their accessible content, student-friendly writing style, and audience-centered focus, these experienced authors help make this public speaking handbook the best of its kind available today.
• Easy-to-use, reference format enables students to look up and use information quickly. Tabbed dividers enable students to access chapters quickly, while the spiral binding makes working with the text easy.
• Tabbed sections offer "At a Glance" outlines that highlight chapter content for easy reference.
• Unique, audience-centered approach, introduced in the Beebes' original text, emphasizes the importance of considering the audience at all stages of the public speaking process. The audience-centered model, displayed on each tabbed divider, reminds students of the steps involved in speech preparation and delivery, while simultaneously emphasizing the ongoing process of analyzing and adapting to listeners.
• TECHNOLOGY ADVANTAGE: MySpeechLab is a state-of-the-art, interactive and instructive solution for introductory public speaking. Designed to be used as a supplement to a traditional lecture course, or to completely administer an online course, MySpeechLab combines an E-book, MyOutline tool, topic selection help, video clips, speech preparation activities, research support, tests and quizzes and more to completely engage students (www.myspeechlab.com; access code required).
• Brief "Quick Check" summaries throughout the text recap key information for quick review.
• A Question of Ethics boxes (throughout the book) invite students to consider ethical issues as they prepare and deliver their presentations, including the tradition of free speech in a democratic society, plagiarism, honesty in communication, the legitimate use of evidence and reasoning, and the need for tolerance.
• Extensive coverage of overcoming speech anxiety (Ch. 2) includes applications of the latest communication research with concrete suggestions to help students better manage speaker anxiety and communication apprehension.
• Guidance on conducting library and online research (Ch. 8) contains tips for using the Internet for speech research and suggestions for finding, evaluating, and documenting online sources.
• “How To” boxes provide step-by-step instructions for completing the steps in the speech preparation process.

New To This Edition

• New four-color design grabs and maintains students’ attention and enhances the overall learning experience for visual learners.
• New speeches at the ends of selected chapters and in Appendix C inspire and instruct students in preparing their own speeches.
• Updated examples and new research applications in every chapter ensure that students are as up-to-date as possible.
• Greater emphasis on rhetorical analysis (Ch.5) helps students develop their critical thinking skills.
• New and expanded examples of speaking in the workplace and speaking on special occasions (Ch.20), Speaking for Special Occasions and Purposes, effectively and appropriately support students as they learn how to successfully use visual and audio aids in their presentations. 
• Tips and principles for using computer-generated aids and new technology such as iPods and MP3 players (Ch.16) effectively and appropriately support students as they learn how to successfully use visual and audio aids in their presentations.

Table of Contents

1. Introduction to Public Speaking

            Why Study Public Speaking?

            Public Speaking and Conversation

            The Communication Process

            The Rich Heritage of Public Speaking

            Public Speaking and Diversity

2. Speaking with Confidence

            Understand Your Nervousness

            Build Your Confidence

3. Previewing the Audience-Centered Speechmaking Process

            An Audience-Centered Speechmaking Model

            Consider Your Audience

            Select and Narrow Your Topic

            Determine Your Purpose

            Develop Your Central Idea

            Generate the Main Ideas

            Gather Supporting Material

            Organize Your Speech

            Rehearse Your Speech

            Deliver Your Speech

4. Speaking Freely and Ethically

            Ethics

            Free Speech

            Speaking Freely

            Speaking Ethically

            Listening Ethically

5. Listening to Speeches

            Barriers to Effective Listening

            How to Become a Better Listener

            Improving Your Note-Taking Skills

            Listening and Critical Thinking

            Analyzing and Evaluating Speeches

6. Analyzing Your Audience

            Becoming an Audience-Centered Speaker

            Gathering Information About Your Audience

            Analyze Information About Your Audience

            Analyzing Your Audience Before You Speak

            Adapting to Your Audience as You Speak

            Analyzing Your Audience After You Speak

7. Developing Your Speech

            Select and Narrow Your Topic

            Determine Your Purpose

            Develop Your Central Idea

            Generate and Preview Your Main Ideas

            Meanwhile, Back at the Computer . . .

8. Gathering Supporting Material

            Personal Knowledge and Experience

            The Internet

            Library Resources

            Interviews

            Resources from Special-Interest Groups and Organizations

            Research Strategies

9. Using Supporting Material

            Illustrations

            Descriptions and Explanations

            Definitions

            Analogies

            Statistics

            Opinions

            Selecting the Best Supporting Material

10. Organizing Your Speech

            Organizing Your Main Ideas

            Subdividing Your Main Ideas

            Integrating Your Supporting Material

            Organizing Your Supporting Material

            Developing Signposts

            Supplementing Signposts with Presentation Aids

11. Introducing Your Speech

            Purposes of Introductions

            Effective Introductions

12. Concluding Your Speech

            Purposes of Conclusions

            Effective Conclusions

13. Outlining and Editing Your Speech

            Developing a Preparation Outline

            Editing Your Speech

            Developing Your Delivery Outline and Speaking Notes

14. Using Words Well: Speaker Language and Style

            Oral Versus Written Language Style

            Using Words Effectively

            Adapting Your Language Style to Diverse Listeners

            Crafting Memorable Word Structures

            Tips for Using Language Effectively

15. Delivering Your Speech

            The Power of Speech Delivery

            Methods of Delivery

            Characteristics of Effective Delivery

            Audience Diversity and Delivery

            Rehearsing Your Speech: Some Final Tips

            Delivering Your Speech

            Adapting Your Speech Delivery for Television

            Responding to Questions

16. Designing and Using Presentation Aids

            The Value of Presentation Aids

            Types of Presentation Aids

            Guidelines for Developing Presentation Aids

            Guidelines for Using Presentation Aids

17. Speaking to Inform

            Goals of Informative Speaking

            Types of Informative Speeches

            Strategies to Enhance Audience Understanding

            Strategies to Maintain Audience Interest

            Strategies to Enhance Audience Recall

18. Understanding Principles of Persuasive Speaking

            Persuasion Defined

            How Persuasion Works

            How to Motivate Listeners

            How to Develop Your Persuasive Speech

            Putting Persuasive Principles into Practice

19. Using Persuasive Strategies

            Establishing Credibility

            Enhancing Your Credibility

            Using Logic and Evidence to Persuade

            Using Emotion to Persuade

            Strategies for Adapting Ideas to People and People to Ideas

            Strategies for Organizing Persuasive Messages

20. Speaking for Special Occasions and Purposes

            Public Speaking in the Workplace

            Discuss the Need or Problem

            Anticipate Criticism

            Ceremonial Speaking

            Introductions

            After-Dinner Speaking: Using Humor Effectively

Appendices

            A.   Speaking in Small Groups

            B.   The Classical Tradition of Rhetoric

            C.   Suggested Speech Topics

            D.   Speeches for Analysis and Discussion

Courses

Public Speaking  [HANDBOOKS]   (Speech Communication)

Previous Edition(s)

• Public Speaking Handbook, 2/E
  Beebe & Beebe
  ©2007  |  Pearson  |  Paper; 576 pp  |  Out of Print
  ISBN-10: 0205502962  |  ISBN-13: 9780205502967
    Brief Description  | 

  

  Adapted from the authors' top-selling public speaking text, Public Speaking Handbook provides a unique, audience-centered approach in a student-friendly reference format, allowing students to access information quickly and easily.

   

  Public Speaking Handbook brings theory and practice together in an understandable and applicable manner. Its distinctive and popular approach emphasizes the importance of analyzing and considering the audience at every point along the way. This model of public speaking serves as a foundation as the text guides students through the step-by-step process of public speaking, focusing their attention on the importance and dynamics of diverse audiences, and narrowing the gap between the classroom and the real world.

  More Info
  

Next Edition(s)

• Public Speaking Handbook, 4/E
  Beebe & Beebe
  ©2013  |  Pearson  |  Spiral Bound; 528 pp  |  Instock
  ISBN-10: 020502940X  |  ISBN-13: 9780205029402
  Suggested retail price: $83.20  Buy from myPearsonStoreNet price: $62.40  (What's this?)Brief Description  | 

  

  Adapted from the authors' top-selling public speaking text, Public Speaking Handbook 4e provides a unique, audience-centered approach in a student-friendly reference format, enabling students to access information quickly and easily.

   

  The fourth edition of Public Speaking Handbook brings theory and practice together in an understandable and applicable manner. Its distinctive and popular audience-centered approach emphasizes the importance of analyzing and considering the audience at every point in preparing and delivering a speech. This public speaking model serves as a foundation as the text guides students through the step-by-step process of public speaking, focusing their attention on the importance and dynamics of diverse audiences, and narrowing the gap between the classroom and the real world.

   

  Teaching & Learning Experience

  • Personalize Learning—MySpeechLab delivers proven results in helping students succeed, provides engaging experiences that personalize learning, and comes from a trusted partner with educational expertise and a deep commitment to helping students and instructors achieve their goals. With tools such as MediaShare (our video upload and commenting tool), MyOutline, and self-assessments in MyPersonalityProfile, MySpeechLab works with students and instructors to personalize the learning experience and make it more effective. 
  • Improve Skill Development and Application— In addition to the practical, application-oriented approach to public speaking throughout the book, more than sixty “How To” boxes offer step-by-step instructions for key tasks in the speech preparation process. “Think About These Questions” at the end of each chapter help students apply concepts. An expanded discussion of communication apprehension includes the latest in communication research and concrete suggestions that students can apply in managing their own anxiety.  In addition, online tools such as MediaShare provide the opportunity for increased feedback on skill development. 
  • Engage Students— The easy-to-use reference format, FAQ’s for each tabbed section, and “QuickCheck” recap summaries engage students in the content and make it easy for students to find the information they need while preparing for assignments. 
  • Explore Examples of speeches and speech excerpts in every chapter.
  • Emphasize Learning Outcomes –Study guides at the end of every chapter clarify learning outcomes by reminding students to “Remember These Main Ideas,” “Understand These Key Terms, and “Think About These Questions.” In addition, Chapter 4 offers a figure and table, as well as text, to help students evaluate their own and others’ public speeches. Finally, online tools in MySpeechLab, such as MediaShare, provide a strong assessment tool for measuring students’ mastery of your course’s learning outcomes through their speeches. 

  • Understand Theory and Research – Detailed discussion of conducting library and online research (Chapter 7) provides useful guidance and tips for students for this critical part of the speech preparation process. The new edition also features new and expanded discussion of key communication theories and current research.  Additionally, students can access Pearson’s MySearchLab (available in MySpeechLab; access code required) where students can get extensive help on the research process as well as can access four databases of credible and reliable source material (for details, please see www.mysearchlab.com ).  MySearchLab also contains an AutoCite feature that assists students in the creation of a Works Cited document (using APA, MLA, or Chicago formats), as well as Pearson’s SourceCheck, which encourages students to accurately document and cite their sources. 

  • Support Instructors— Strong supplements package along with activities and assessments in MySpeechLab. ClassPrep, located within MySpeechLab, contains videos, lectures, classroom activities, audio clips, and more. In addition to the traditional PowerPoint presentation package, Public Speaking Handbook also offers a unique Prezi presentation package to accompany this new edition. 

  More Info
  

Backcover Copy

• Easy-to-use, reference format enables readers to look up and use information quickly. Tabbed dividers enable readers to access chapters quickly, while the spiral binding makes working with the book easy.
• Tabbed sections offer "At a Glance" outlines that highlight chapter content for easy reference.
• Unique, audience-centered approach, introduced in the Beebes' prior edition, emphasizes the importance of considering the audience at all stages of the public speaking process. The audience-centered model, displayed on each tabbed divider, reminds readers of the steps involved in speech preparation and delivery, while simultaneously emphasizing the ongoing process of analyzing and adapting to listeners.
• Brief "Quick Check" summaries throughout the book recap key information for quick review.
• A Question of Ethics boxes (throughout the book) invite students to consider ethical issues as they prepare and deliver their presentations, including the tradition of free speech in a democratic society, plagiarism, honesty in communication, the legitimate use of evidence and reasoning, and the need for tolerance.
• Extensive coverage of overcoming speech anxiety (Ch. 2) includes applications of the latest communication research with concrete suggestions to help readers better manage speaker anxiety and communication apprehension.
• Guidance on conducting library and online research (Ch. 8) contains tips for using the Internet for speech research and suggestions for finding, evaluating, and documenting online sources.
• “How To” boxes provide step-by-step instructions for completing the steps in the speech preparation process.

MySpeechLab -- Instant Access -- for Public Speaking Handbook, 3/E
Beebe & Beebe
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Pearson Passport -- Instant Access -- for Public Speaking
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Beebe
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Allyn & Bacon
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Allyn & Bacon
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Downloadable Instructor Resources

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Instructor's Manual for Public Speaking Handbook, 3/E
Beebe & Beebe
©2010  |  Pearson  |  Paper; 192 pp  |  Instock
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PowerPoint Presentation Package (Download only) for Public Speaking Handbook, 3/E
Beebe & Beebe
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Test Bank for Public Speaking Handbook, 3/E
Beebe & Beebe
©2010  |  Pearson  |  Paper; 320 pp  |  Instock
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Test Item File for Blackboard (Download only) for Public Speaking Handbook, 3/E
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Test Item File for WebCT (Download only) for Public Speaking Handbook, 3/E
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Exam Copy for Public Speaking Handbook, 3/E
Beebe & Beebe
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MySpeechLab -- Instant Access -- for Public Speaking Handbook, 3/E
Beebe & Beebe
©2010  |  Pearson  |  Website  |  Live
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MySpeechLab Pegasus -- Instant Access -- for Public Speaking Handbook, 3/E
Beebe & Beebe
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MySpeechLab Pegasus with Pearson eText -- Instructor Access Code
Allyn & Bacon
©2009  |  Pearson  |  Digital Access Code  |  Available
ISBN-10: 0205644732  |  ISBN-13: 9780205644735
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MySpeechLab with Pearson eText -- Instructor Access Code
Allyn & Bacon
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MyTest Test Bank for Public Speaking Handbook, 3/E
Beebe & Beebe
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Pearson Passport -- Instant Access -- for Public Speaking
Pearson
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MySpeechLab -- Standalone Access Card -- for Public Speaking Handbook, 3/E
Beebe & Beebe
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MySpeechLab Pegasus -- Standalone Access Card -- for Public Speaking Handbook, 3/E
Beebe
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MySpeechLab Pegasus with Pearson eText -- Valuepack Access Card
Pearson
©2009  |  Pearson  |  Access Code Card  |  Instock
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MySpeechLab with Pearson eText -- Valuepack Access Card
Pearson
©2009  |  Pearson  |  Access Code Card  |  Instock
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MySpeechLab -- Instant Access -- for Public Speaking Handbook, 3/E
Beebe & Beebe
©2010  |  Pearson  |  Website  |  Live
ISBN-10: 0205740057  |  ISBN-13: 9780205740055
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MySpeechLab Pegasus -- Instant Access -- for Public Speaking Handbook, 3/E
Beebe & Beebe
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ISBN-10: 0205729177  |  ISBN-13: 9780205729173
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Pearson Passport -- Instant Access -- for Public Speaking
Pearson
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Guide for New Public Speaking Teachers, A: Building Toward Success, 4/E
Troup & Violette
©2009  |  Pearson  |  Paper; 144 pp  |  Instock
ISBN-10: 0205632521  |  ISBN-13: 9780205632527
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Lecture Questions for Clickers (Download only) for Public Speaking (for Instructors)
Keith
©2007  |  Pearson  |  On-line Supplement  |  Live
ISBN-10: 0205495087  |  ISBN-13: 9780205495085
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New Teachers Guide Public Speaking, 3/E
Troup
©2005  |  Pearson  |  CD-ROM Only; 128 pp  |  Out of Stock
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Pearson Passport Link Library Files for Public Speaking
Pearson
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PowerPoint Presentation for Public Speaking
Allyn & Bacon
©1999  |  Pearson  |  On-line Supplement  |  Live
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VideoWorkshop for Public Speaking, Version 2.0: Instructor's Teaching Guide with CD-ROM, 2/E
Allyn & Bacon
©2005  |  Pearson  |  Paper Bound w/CD-ROM; 176 pp  |  Out of Stock
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VideoWorkshop for Public Speaking, Version 2.0: Student Learning Guide with CD-ROM, 2/E
Allyn & Bacon
©2005  |  Pearson  |  Paper Bound w/CD-ROM; 96 pp  |  Instock
ISBN-10: 0205439047  |  ISBN-13: 9780205439041
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Allyn & Bacon Public Speaking Website (Open access)
Allyn & Bacon
©2005  |  Pearson  |  On-line Supplement  |  Live
ISBN-10: 0205453449  |  ISBN-13: 9780205453443
This online resource is available at no cost at http://www.ablongman.com/pubspeak.
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Great Ideas for Teaching Speech
Zeuschner
©1998  |  Pearson  |  Paper  |  Instock
ISBN-10: 0321020812  |  ISBN-13: 9780321020819
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Multicultural Activities Workbook
Cohen & Richardson
©2007  |  Pearson  |  Paper; 112 pp  |  Instock
ISBN-10: 0205546528  |  ISBN-13: 9780205546527
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Outlining Workbook
Hanson & Condon
©2001  |  Pearson  |  Paper  |  Instock
ISBN-10: 032108702X  |  ISBN-13: 9780321087027
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Pearson Allyn & Bacon Public Speaking Study Site (Open access)
Allyn & Bacon
©2007  |  Pearson  |  Website  |  Live
ISBN-10: 0205489478  |  ISBN-13: 9780205489473
This online resource is available at no cost at http://www.abpublicspeaking.com.
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Pearson Allyn & Bacon Public Speaking Video Library
Allyn & Bacon
©2008  |  Pearson  |  Video  |  Instock
ISBN-10: 0205593976  |  ISBN-13: 9780205593972
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Pearson Passport -- Standalone Access Card -- for Public Speaking
Pearson
©2010  |  Pearson  |  Access Code Card  |  Instock
ISBN-10: 0205775934  |  ISBN-13: 9780205775934
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Pearson Passport -- Valuepack Access Card -- for Public Speaking
Pearson
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ISBN-10: 0205775942  |  ISBN-13: 9780205775941
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Preparing Visual Aids for Presentations, 5/E
Cavanaugh
©2009  |  Pearson  |  Paper; 32 pp  |  Instock
ISBN-10: 020561115X  |  ISBN-13: 9780205611157
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Preparing Visual Aids for Presentations, 4/E
Cavanaugh
©2006  |  Pearson  |  Paper; 32 pp  |  Instock
ISBN-10: 020546825X  |  ISBN-13: 9780205468256
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Public Speaking in the Multicultural Environment, 2/E
Lieberman
©1997  |  Pearson  |  Paper; 59 pp  |  Out of Stock
ISBN-10: 0205265111  |  ISBN-13: 9780205265114
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Public Speaking Study Site, 2/E
Allyn & Bacon
©2009  |  Pearson  |  On-line Supplement  |  Live
ISBN-10: 0205665470  |  ISBN-13: 9780205665471
This online resource is available at no cost at http://www.abpublicspeaking.com.
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Public Speaking Study Site (Update) for Public Speaking: An Audience-Centered Approach, 3/E
Pearson & Beebe
©2012  |  Pearson  |  Website  |  Live
ISBN-10: 0205170625  |  ISBN-13: 9780205170623
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Public Speaking Transparency Package, Version II (for Instructors)
Allyn & Bacon
©2007  |  Pearson  |  Transparency; 101 pp  |  Instock
ISBN-10: 0205494692  |  ISBN-13: 9780205494699
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Public Speaking, VangoNotes Audio Student Speeches
Allyn & Bacon
©2008  |  Pearson  |  VangoNote  |  Available
ISBN-10: 020564631X  |  ISBN-13: 9780205646319
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Public Speaking, VangoNotes Audio Student Speeches, Individual Chapters
Allyn & Bacon
©2008  |  Pearson  |  VangoNote Individual Chapter  |  Available
ISBN-10: 0205646328  |  ISBN-13: 9780205646326
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Speech Preparation Workbook, 3/E
Osborn
©2006  |  Pearson  |  Paper; 144 pp  |  Instock
ISBN-10: 0205564119  |  ISBN-13: 9780205564118
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Speech Preparation Workbook
Dreyer & Patton
©1994  |  Pearson  |  Paper  |  Instock
ISBN-10: 013559569X  |  ISBN-13: 9780135595695
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Speech Writer's Workshop CD-ROM 2.0
Allyn & Bacon
©2001  |  Pearson  |  CD-ROM Only  |  Instock
ISBN-10: 0321086007  |  ISBN-13: 9780321086006
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Study Card for Public Speaking
Allyn & Bacon
©2005  |  Pearson  |  Study Card; 8 pp  |  Instock
ISBN-10: 0205441262  |  ISBN-13: 9780205441266
Suggested retail price:  $9.80Net price: $7.35  (What's this?)More Info

VideoLab CD-ROM
Allyn & Bacon
©2006  |  Pearson  |  CD-ROM Only  |  Instock
ISBN-10: 0205561616  |  ISBN-13: 9780205561612
Suggested retail price:  $21.20Net price: $21.20  (What's this?)More Info

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A Guide for New Public Speaking Teachers (for Instructors), 5/E
Fairchild
©2012  |  Pearson  |  Paper; 144 pp  |  Instock
ISBN-10: 0205828108  |  ISBN-13: 9780205828104
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Allyn & Bacon PowerPoint Presentation (Download only) for 2005 NCA Arnold Lecture (for Instructors)
Burgoon
©2007  |  Pearson  |  On-line Supplement  |  Live
ISBN-10: 0205505414  |  ISBN-13: 9780205505418
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Guide for New Teachers of Introduction to Communication, A: Interactive Strategies for Teaching Communication (for Instructors), 4/E
Porter & Dillon
©2010  |  Pearson  |  Paper; 204 pp  |  Instock
ISBN-10: 0205750001  |  ISBN-13: 9780205750009
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Allyn & Bacon Digital Media Archive for Communication, Version 3.0, 3/E
Allyn & Bacon
©2005  |  Pearson  |  CD-ROM Only; 32 pp  |  Out of Stock
ISBN-10: 0205437095  |  ISBN-13: 9780205437092
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CPS RF Classroom Performance System
eInstruction
©2010  |  Pearson  |  Electronic Supplement  |  Available
ISBN-10: 020577864X  |  ISBN-13: 9780205778645
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iClicker Classroom Response System
iClicker & Allyn & Bacon/Longman
©2008  |  Pearson  |  Electronic Supplement  |  Available
ISBN-10: 0205594506  |  ISBN-13: 9780205594504
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InterWrite PRS RF (Personal Response System)
InterWrite PRS & Allyn & Bacon/Longman
©2005  |  Pearson  |  Electronic Supplement  |  Available
ISBN-10: 0205436951  |  ISBN-13: 9780205436958
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Introduction to Communication Study Site (Open Access), Essentials of Human Communication, 2/E
Pearson
©2011  |  Pearson  |  On-line Supplement  |  Live
ISBN-10: 0205779271  |  ISBN-13: 9780205779277
This online resource is available at no cost at http://www.abintrocommunication.com.
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MySearchLab -- Standalone Access Card
Pearson
©2010  |  Pearson  |  Access Code Card  |  Instock
ISBN-10: 0205699413  |  ISBN-13: 9780205699414
URL:  http://www.mysearchlab.comSuggested retail price:  $41.20    Buy from myPearsonStoreNet price: $30.90  (What's this?)More Info

News Resources for Speech Communication -- Access Code Card
Allyn & Bacon
©2006  |  Pearson  |  Access Code Card  |  Instock
ISBN-10: 0205492207  |  ISBN-13: 9780205492206
URL:  http://www.ablongman.com/sc_newsSuggested retail price:  $25.40    Buy from myPearsonStoreNet price: $19.05  (What's this?)More Info

Public Speaking Study Site (update) for Public Speaking, 3/E
Pearson
©2011  |  Pearson  |  On-line Supplement  |  Live
ISBN-10: 0205780075  |  ISBN-13: 9780205780075
This online resource is available at no cost at http://www.abpublicspeaking.com.
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What Every Student Should Know About Avoiding Plagiarism
Stern
©2007  |  Pearson  |  Paper; 80 pp  |  Instock
ISBN-10: 0321446895  |  ISBN-13: 9780321446893
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What Every Student Should Know About Citing Sources with APA Documentation: Updated for APA Sixth Edition, 2/E
Anderson, Carrell & Widdifield
©2010  |  Pearson  |  Paper; 80 pp  |  Instock
ISBN-10: 0205795811  |  ISBN-13: 9780205795819
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What Every Student Should Know About Listening
Brownell & Wolvin
©2010  |  Pearson  |  Paper; 64 pp  |  Instock
ISBN-10: 0205778070  |  ISBN-13: 9780205778072