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IRC and Companion Website - Mohr, 2/E
ISBN-10: 0131429795
ISBN-13: 9780131429796
Publisher: Prentice Hall
Copyright: 2005
Format: On-line Supplement; 0 pp
Published: 08/25/2004
Status: Live
Description
A password protected area for instructors contains PowerPoints, application questions and answers, and suggested test questions.
Please note that you can find case study reading materials, as well as other instructor resources, at the author's Companion Website for this book at:
http://www.marketinghightech.net/pages/instructor_resources.html
For your convenience, here are links to each of the chapter case study readings:
Case Summaries http://www.marketinghightech.net/files/case_summaries.doc
Case Descriptions http://www.marketinghightech.net/pages/case_descriptions.html
Chapter 1 http://www.marketinghightech.net/pages/ch1_cases.html
Chapter 2 http://www.marketinghightech.net/pages/ch2_cases.html
Chapter 3 http://www.marketinghightech.net/pages/ch3_cases.html
Chapter 4 http://www.marketinghightech.net/pages/ch4_cases.html
Chapter 5 http://www.marketinghightech.net/pages/ch5_cases.html
Chapter 6 http://www.marketinghightech.net/pages/ch6_cases.html
Chapter 7 http://www.marketinghightech.net/pages/ch7_cases.html
Chapter 8 http://www.marketinghightech.net/pages/ch8_cases.html
Chapter 9 http://www.marketinghightech.net/pages/ch9_cases.html
Chapter 10 http://www.marketinghightech.net/pages/ch10_cases.html
Chapter 11 http://www.marketinghightech.net/pages/ch11_cases.html
Chapter 12 http://www.marketinghightech.net/pages/ch12_cases.html
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