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Brief Penguin Handbook, The (with Essential Study Card for Grammar and Documentation), 2/E
Lester B. FaigleyUniversity of Texas at Austin

ISBN-10: 0321465148
ISBN-13:  9780321465146

Publisher:  Longman
Copyright:  2006
Format:  Kit/Package/ShrinkWrap; 592 pp
Published:  06/09/2006
We're sorry, this product is no longer available and has been replaced with Brief Penguin Handbook, The (with What Every Student Should Know About Using a Handbook), 2/E.

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Description

Expressly created to engage the visual and technological interests of today’s students, The Brief Penguin Handbook revolutionized the way handbooks present information and ideas. 

 

With a highly visual design, unique coverage of visual rhetoric and visual literacy, superior coverage of technology, and distinctive coverage of writing for different purposes, the first edition established itself as the best-selling handbook to enter the market in fifteen years.  The second edition of this extraordinary handbook continues to lead the market with enhanced visual examples and coverage, completely revised and expanded documentation chapters, cutting edge coverage of language issues, and much more. 


Features

  • The first, and still the best, handbook for visual learners.  The design and approach of The Brief Penguin Handbook started with ideas and suggestions from real students, and thus it is uniquely successful when it comes to giving students the information they need in a format they will actually use.  For the student who has grown up with computers and will increasingly use the Internet for gathering information and communicating, this handbook innovates in its design as well as its content to make handbook topics accessible:
    • Visual images and photographs abound throughout the text, many of them taken by the author himself; these images invite student readers in to the book and more importantly, many of them illustrate important concepts and ideas.
    • Thorough treatment of analyzing/creating visual texts helps make students more informed readers and writers.   See Chapter 6, “Critical Reading and Viewing,” which describes the critical analysis of words and images including sections on textual fallacies and visual fallacies, and the new Chapter 7.
  • Practical, accessible coverage of grammar and style issues in “Common Errors” boxes—a key at the back of the book and boxes throughout the book make it easy for student writers to find guidance on the most common errors. Each box addresses a specific error with information on how to recognize, understand, and correct it.
  • Comprehensive, cutting-edge treatment of research includes more coverage of plagiarism and using sources than any other handbook on the market.  In this Second Edition, database research is now also covered in more detail than in any competing handbook.  New “Source Samples” have been added to the MLA and APA chapters.  This edition includes in-depth treatment of citing and evaluating electronic sources and more models for MLA citation than any other handbook on the market.
  • Part 3, “Writing in College and Beyond,” addresses three important purposes for writing: to reflect, to inform, and to persuade. Traditional academic models for each purpose are included, paired with as well as genres such as the reflective magazine article, the brochure, and the résumé and accompanying letter of application.
  • Comprehensive coverage of technology throughout includes a thoroughly updated Chapter 14 on “Writing for the Web” and new “Writing Smart” boxes that give practical tips and suggestions for working effectively on the computer (alone and collaboratively) while writing, revising, editing, and researching.
  • “Writing in the World” boxes offer tips on writing contexts. When, where, and why do various rules of usage apply? What is acceptable and expected in the professional world? For example, do reviewers use the past tense when evaluating films or music? (No. They use the present tense just as academic writers do.)
  • With an emphasis on communication in many genres, this handbook includes concise, practical discussions of verbal, visual, and online texts, as well as detailed coverage of print texts in their many forms. While an emphasis on academic writing and research is maintained throughout, the book and its Companion Website also include coverage of public and professional genres, such as brochures, magazine articles, letters of application, and blogs.
  • Throughout the book, URLs for the handbook’s Companion Website take students to specific pages on the site where they’ll find relevant, multimedia materials. The site features:
    • “Writing in the World” projects & worksheets which offer students all the tools and source materials they need to complete projects in particular scenarios along with interactive worksheets to help walk them through a variety of writing tasks.
    • “Common Errors Workbook” & “ESL Common Errors Workbook”—interactive exercises that give students practice and immediate feedback in those areas of grammar and usage where they need the most help.


New To This Edition

  • Completely revised and redesigned chapters on documentation styles (MLA, APA, CMS, CSE) present the intricacies of citing sources in an even more visual and easy-to-use format, while also offering traditional indices and listings of models
    • Redesigned at-a-glance guides to documentation include new “Source Samples.” Source Samples show actual pages or excerpts from different types of sources, annotated to show how and where to find the information needed to construct an accurate and complete citation.  Each Source Sample is accompanied by a color-coded annotated citation for the source being shown.
    • All documentation chapters now include an index at the beginning and a comprehensive listing of model citations.
    • Includes more MLA model citations than any other handbook.
    • New sample student research papers in MLA and CSE style.
    • Numerous model citations added to APA, CMS, and CSE chapters.
  • A new Chapter 7, “Analyzing Verbal and Visual Texts,” extends the discussion of critical reading to focus specifically on analysis, and includes a new sample analysis paper.
  • Chapter 14, “Writing for the Web,” is almost entirely new, including all new model Web sites and student Web pages.
  • A new Chapter 17, “Finding Sources Online,” includes detailed instruction on using databases to find sources, providing practical help for students who are overwhelmed and confused by the many types of databases and Web resources.
  • Expanded material on writing in the disciplines, including new sample documents in Part Three, new guides for finding sources in different disciplines in Chapters 16 & 17, more model citations in APA, CMS, and CSE documentation chapters, new pages from a model CSE paper, and a new “Writing Across the Curriculum Guide” at the back of the book.  This guide provides an easy-to-reference list of all the pages where discussions, instruction, samples and examples of writing in the disciplines or writing in professional settings can be found.
  • New Chapter 31, “Writing for Diverse Audiences,” and Chapter 48, “Writing in a Second Language,” make The Brief Penguin Handbook the first to present English as a truly global language.  ESL specialists, Paul and Aya Matsuda, authors of new coverage and consultants on ESL coverage in Part 10, provide insight into rhetorical issues for both native and non-native speakers, providing students with up-to-the-minute strategies for writing in an age of language change and difference.
  • New “Writing Smart” boxes offer practical advice for composing with computers, as well as collaboration tips, research tips, writing tips, and other practical elements and strategies.
  • An updated and expanded Companion Website (www.ablongman.com/faigley) includes new “Writing in the World” projects, more model papers with audio commentary, a new “Help Desk” section for students, new tutorials for using databases and for creating a Web site, and more.
  • Expanded and updated visual features and examples:
    • Part 1, “Composing in a Visual Era,” includes new visuals in every chapter and a new section on multimedia writing to help students understand the visual nature of writing.
    • Part 3, “Writing in College and Beyond,” includes a new Chapter 7, “Analyzing Verbal and Visual Texts,” new examples of visual analysis, a new section on Weblogs, new sample brochures and other visual documents, and a new section on persuasive Web sites, offering students the broadest possible range of sample texts and genres.
    • Part 4, “Designing and Presenting,” includes new or updated sample graphics in every chapter, a new section on “Understanding Type Styles,” new discussions of the rhetorical context and purpose for different types of visuals, new coverage of collaborative visual and verbal presentations, and new discussion of Common Errors in using PowerPoint. Chapter 14, “Writing for the Web,” is almost entirely new, including all new model Web sites and student Web pages.
    • Part 5, “Researching,” includes a new chart to help students understand different types of sources (print, Web, database) and the relationships among them; a new chapter on using databases (with visuals to illustrate common interfaces); new coverage of evaluating visual sources and developing a visual annotated bibliography; a new section on presenting research visually; and a new sample student paper with table and photo.
    • Part 6, “Documenting,” includes new visual examples of major types of sources for both MLA and APA chapters.
    • Part 7, “Effective Style and Language,” includes new visual examples to illustrate style concepts such as power, conciseness, parallelism, and emphasis.


Table of Contents

I. COMPOSING IN A VISUAL ERA.

Introduction: Writing for Different Purposes in Different Media.


1. The Rhetorical Situation.

a. The rhetorical triangle.

b. A writer’s audience.

c. A writer’s ethos.

d. A writer’s purpose.

2. Words, Images, and Graphics.

a. Multimedia writing.

b. Communicating with words, images, and graphics.

c. Where images and graphics work best.

d. Where words work best.

II. PLANNING, DRAFTING, AND REVISING.

3. Planning and Drafting.

a. Establish your goals.

b. Explore your topic.

c. Write a working thesis.

d. Plan a strategy.

e. Compose a draft.

f. Write as a member of a team.

g. Stay organized.

4. Composing Paragraphs.

a. Focus your paragraphs.

b. Organize your paragraphs.

c. Make your paragraphs coherent.

d. Consider paragraph length.

e. Link across paragraphs.

f. Write effective beginning and ending paragraphs.

5. Rewriting, Editing, and Proofreading.

a. Switch from writer to reader.

b. Learn strategies for rewriting.

c. Respond to other writers’ drafts.

d. Edit for particular goals.

e. Proofread carefully.

f. Learn to edit the writing of others.

III. WRITING IN COLLEGE AND BEYOND.

6. Critical Reading and Viewing.

a. Two kinds of reading and viewing.

b. Critical reading.

c. Verbal fallacies.

d. Critical viewing.

e. Visual fallacies.

7. Analyzing Verbal and Visual Texts.

a. The aim of analysis.

b. Analyze the context and the text.

c. Develop and organize a rhetorical analysis.

d. Sample rhetorical analysis.

e. Analyze images and other kinds of visual texts.

8. Writing to Reflect.

a. Find a reflective topic.

b. Identify a focus.

c. Develop a response.

d. Sample reflective essay.

e. A reflective magazine article.

9. Writing to Inform.

a. Find an informative topic.

b. Narrow your topic and write a thesis.

c. Develop and organize your ideas.

d. Sample informative essay.

e. An informative brochure.

10. Writing to Persuade.

a. Find an arguable topic.

b. Make an arguable claim.

c. Develop and organize good reasons.

d. Sample proposal argument.

e. A persuasive Web site.

f. A persuasive letter of application and résumé.

IV. DESIGNING AND PRESENTING.

11. Design Basics.

a. Create visual relationships.

b. Make similar items looks similar.

c. Make different items look different.

d. Understand type styles.

12. Illustrations, Tables, and Charts.

a. Illustrations.

b. Image editors.

c. Formats and printers.

d. Tables.

e. Charts and graphs.

13. Verbal and Visual Presentations.

a. Plan a presentation.

b. Design effective visuals.

c. Deliver a presentation with visuals.

14. Writing for the Web.

a. Plan a Web site.

b. Define specific goals.

c. Design for the Web.

V. RESEARCHING.

15. Planning Your Research.

a. Analyze the research task.

b. Set a schedule.

c. Find a topic that interests you.

d. Ask a question and draft a working thesis.

e. Decide what kind of research you need to do.

f. Plan your field research.

16. Finding Print Sources in Libraries.

a. Determine what kinds of sources you will need.

b. Identify keywords.

c. Find books.

d. Find journal articles.

e. Find newspaper articles.

f. Start a working bibliography.

17. Finding Sources Online.

a. Database sources versus Web sources.

b. Find articles and other sources in library databases.

c. Find information on the Web.

d. Find visual sources online.

18. Evaluating Sources.

a. Determine the relevance of sources.

b. Determine the reliability of print sources.

c. Determine the reliability of Internet sources.

d. Create an annotated bibliography.

19. Avoiding Plagiarism When Using Sources.

a. The purpose of documenting sources.

b. Intellectual property and scholastic honesty.

c. Avoid plagiarism.

d. Quote sources without plagiarizing.

e. Summarize and paraphrase sources without plagiarizing.

20. Writing the Research Project.

a. Review your goals and thesis.

b. Plan your organization.

c. Incorporate quotations, summaries, and paraphrases effectively.

d. Write your draft.

e. Review your draft.

f. Revise, edit, and check formatting.

VI. DOCUMENTING.

21. MLA Documentation.

a. In-text citations in MLA style.

b. Books in MLA-style works cited.

c. Journals and magazines.

d. Newspapers.

e. Government documents, pamphlets, dissertations, and letters.

f. Online publications.

g. CD-ROM, software, and unedited online sources.

h. Visual sources.

i. Multimedia sources.

j. Informational notes.

k. Sample research paper with MLA documentation.

22. Writing about Literature.

a. Become a critical reader of literature.

b. Develop an original argument.

c. Support your argument.

d. Sample literary analysis.

23. APA Documentation.

a. In-text citations in APA style.

b. Books and nonperiodical sources in the APA-style references list.

c. Periodical sources.

d. Online sources.

e. Visual, computer, and multimedia sources.

f. Sample paper with APA documentation.

24. CMS Documentation.

a. Books and nonperiodical sources in CMS-style citations.

b. Periodical sources.

c. Online and computer sources.

d. Multimedia sources.

e. Sample pages with CMS documentation.

25. CSE Documentation.

a. In-text citations in CSE style.

b. Books and nonperiodical sources in CSE-style references.

c. Periodical sources.

d. Online sources.

e. Sample pages with CSE documentation.

VII. EFFECTIVE STYLE AND LANGUAGE.

26. Write with Power.

a. Recognize active and passive voice.

b. Use action verbs.

c. Name your agents.

d. Vary your sentences.

e. Project personality.

27. Write Concisely.

a. Eliminate unneccessary words.

b. Reduce wordy phrases.

c. Simplify tangled sentences.

28. Write with Emphasis.

a. Manage emphasis within sentences.

b. Forge links across sentences.

c. Use parallel structure with parallel ideas.

d. Use parallel structure with lists.

e. Use parallel structure in paragraphs.

29. Find the Right Words.

a. Recognize varieties of English.

b. Be aware of levels of formality.

c. Be aware of denotation and connotation.

d. Use specific language.

e. Use effective figurative language.

30. Write to Be Inclusive.

a. Be aware of stereotypes.

b. Be inclusive about gender.

c. Be inclusive about race and ethnicity.

d. Be inclusive about other differences.

31. Write for Diverse Audiences.

a. Understand English as a global language.

b. Respect differences in language and culture.

c. Use accessible language.

VIII. UNDERSTANDING GRAMMAR.

32. Grammar Basics.

a. Sentence basics.

b. Word classes.

c. Clauses.

d. Phrases.

e. Sentence types.

33. Fragments, Run-ons, and Comma Splices.

a. Fragments.

b. Run-on sentences.

c. Comma splices.

34. Subject-Verb Agreement.

a. Agreement in the present tense.

b. Singular and plural subjects.

c. Indefinite pronouns as subjects.

d. Collective nouns as subjects.

e. Inverted word order.

f. Amounts, numbers, and pairs.

35. Verbs.

a. Basic verb forms.

b. Irregular verbs.

c. Transitive and intransitive verbs.

d. Shifts in tense.

e. Shifts in mood.

36. Pronouns.

a. Pronoun case.

b. Pronoun agreement.

c. Problems with pronouns and gender.

d. Vague reference.

37. Modifiers.

a. Choose the correct modifier.

b. Place adjectives carefully.

c. Place adverbs carefully.

d. Revise disruptive modifiers.

e. Revise dangling modifiers.

IX. UNDERSTANDING PUNCTUATION AND MECHANICS.

38. Commas.

a. Commas with introductory elements.

b. Commas with compound clauses.

c. Commas with nonrestrictive modifiers.

d. Commas with items in a series.

e. Commas with coordinate adjectives.

f. Commas with quotations.

g. Commas with dates, numbers, titles, and addresses.

h. Commas to avoid confusion.

i. Unnecessary commas.

39. Semicolons and Colons.

a. Semicolons with closely related main clauses.

b. Semicolons together with commas.

c. Colons in sentences.

d. Colons with lists.

40. Hyphens.

a. Hyphens with compound modifiers.

b. Hyphens with compound nouns.

c. Hyphens that divide words at the ends of lines.

d. Hyphens for clarity.

41. Dashes and Parentheses.

a. Dashes and parentheses versus commas.

b. Dashes and parentheses to set off information.

c. Other punctuation with parentheses.

d. Other punctuation with dashes.

42. Apostrophes.

a. Possessives.

b. Contractions and omitted letters.

c. Plurals of letters, symbols, and words referred to as words.

43. Quotation Marks.

a. Direct quotations.

b. Titles of short works.

c. Other uses of quotation marks.

d. Misuses of quotation marks.

e. Other punctuation with quotation marks.

44. Other Punctuation Marks.

a. Periods.

b. Question marks.

c. Exclamation points.

d. Brackets.

e. Ellipses.

f. Slashes.

45. Write with Accurate Spelling.

a. Know the limitations of spelling checkers.

b. Distinguish homonyms.

46. Capitalization and Italics.

a. Capital letters.

b. Italics.

47. Abbreviations, Acronyms, and Numbers.

a. Abbreviations.

b. Acronyms.

c. Numbers.

X. IF ENGLISH IS NOT YOUR FIRST LANGUAGE.

48. Writing in a Second Language.

a. Understand how languages differ.

b. Use your native language as a resource.

c. Use dictionaries.

49. Nouns and Articles.

a. Kinds of nouns.

b. Count and noncount nouns.

c. Singular and plural forms.

d. Articles.

50. Verbs.

a. Types of verbs.

b. Be verbs.

c. Modal auxiliary verbs.

d. Verbs and infinitives.

e. Verbs and -ing verbals.

f. Conditional sentences.

g. Participial adjectives.

51. English Sentence Structure.

a. Subjects.

b. English word order.

c. Placement of modifiers.

Writing Essay Examinations.

 

Glossary of Grammar and Usage.

 

Index.

 

Revision Guide.

 

Writing Across the Curriculum Guide


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Oxford American Desk Dictionary & Thesaurus
OXFORD
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ISBN-10: 0425180689  |  ISBN-13: 9780425180686
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Oxford Essential Thesaurus
NONE
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ISBN-10: 0425164217  |  ISBN-13: 9780425164211
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Oxford New Desk Dictionary and Thesaurus
OXFORD UNIVERSITY PRESS
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ISBN-10: 0425228622  |  ISBN-13: 9780425228623
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Pearson Guide to the 2009 MLA Handbook Updates
Pearson
©2010  |  Longman  |  Paper; 16 pp  |  Instock
ISBN-10: 0205777732  |  ISBN-13: 9780205777730
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Public Literacy, 2/E
Ervin
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Real Visual: A Guide to Composing and Analyzing with Images (Valuepack item only)
Anderson, Cooper, Lupton & Meeks
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ISBN-10: 0321423089  |  ISBN-13: 9780321423085
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SHADOW OF THE WIND

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ISBN-10: 0143034901  |  ISBN-13: 9780143034902
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Soloist, The
Lopez
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ISBN-10: 042522600X  |  ISBN-13: 9780425226001
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Study Card for Grammar and Documentation
Pearson Longman
©2005  |  Longman  |  Study Card; 0 pp  |  Instock
ISBN-10: 0321292030  |  ISBN-13: 9780321292032
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Talk Talk
Boyle
©2009  |  Longman  |  Paper  |  Estimated Availability : 06/01/2007
ISBN-10: 0143112155  |  ISBN-13: 9780143112150
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Using Portfolios
McClelland
©2001  |  Longman  |  Paper  |  Instock
ISBN-10: 0321084128  |  ISBN-13: 9780321084125
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What Every Multilingual Student Should Know About Writing for College
Kennedy & Bruce
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ISBN-10: 0205230083  |  ISBN-13: 9780205230082
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What Every Student Needs to Know about Researching Online, 2/E
Munger & Campbell
©2013  |  Longman  |  Paper  |  Estimated Availability : 01/18/2012
ISBN-10: 0205856462  |  ISBN-13: 9780205856466
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What Every Student Should Know About Avoiding Plagiarism
Stern
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ISBN-10: 0321446895  |  ISBN-13: 9780321446893
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What Every Student Should Know About Citing Sources with APA Documentation: Updated for APA Sixth Edition, 2/E
Anderson, Carrell & Widdifield
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ISBN-10: 0205795811  |  ISBN-13: 9780205795819
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What Every Student Should Know About Citing Sources with MLA Documentation, Update Edition
Greer
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ISBN-10: 0205715117  |  ISBN-13: 9780205715114
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What Every Student Should Know About Creating Portfolios
Eyman
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ISBN-10: 0205572502  |  ISBN-13: 9780205572502
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What Every Student Should Know About Practicing Peer Review
Trim
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ISBN-10: 0321448480  |  ISBN-13: 9780321448484
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What Every Student Should Know About Preparing Effective Oral Presentations
Cox
©2007  |  Longman  |  Paper; 96 pp  |  Instock
ISBN-10: 0205505457  |  ISBN-13: 9780205505456
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What Every Student Should Know About Procrastination
Hoffman
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ISBN-10: 0205582117  |  ISBN-13: 9780205582112
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What Every Student Should Know About Reading a Novel
Bonilla
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What Every Student Should Know About Researching Online
Munger & Campbell
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ISBN-10: 0321445317  |  ISBN-13: 9780321445315
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What Every Student Should Know About Study Skills
Pearson Longman
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ISBN-10: 0321447360  |  ISBN-13: 9780321447364
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Murray
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Companion Website for Penguin Handbook, 2/E
Faigley
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ISBN-10: 0321295188  |  ISBN-13: 9780321295187
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MyCompLab with Pearson eText -- Instant Access, 2/E
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ISBN-10: 0321354621  |  ISBN-13: 9780321354624
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